content writing, marketing & market research project due by 8/9/2022.
We are building a database of growth tactics. Each tactic is a marketing activity of some kind, with a description of the activity, a screenshot representing it, and categorisation into which part of the marketing funnel it affects (acquisition, acquisition, retention, etc). Building this database is a process of searching the internet for ideas, and then adding these ideas to an Airtable database that we have built (Airtable is similar to Google Sheets). Here's an example of a tactic from our database, to give you an idea:- Title: Joke about something relatable in your niche- Description: Humour is a great way to connect with your audience. Highly relatable jokes about typical problems faced by people in your niche are always popular. Just be careful to make sure the subject matter and tone of the joke don't cause any problems with your audience and/or brand manager.- Goal: Acquisition- Channels: Facebook, Twitter, Instagram, TikTokFor this task we need 25 more tactics like this, sourced from anywhere you like (marketing blogs, Twitter, growth hacking websites, anywhere).
Taskers best suited will have skills in google sheets.
You will ideally be interested in startups / entrepreneurship.
I look forward to hearing from you!